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About Us

CET Holdings is a private development group with a focus on commercial office/retail, multifamily and industrial real estate projects. Our firm oversees an experienced group of operating partners and service providers that bring design, development, construction, leasing, and property management expertise to the group’s investment portfolio. CET Holding’s development and construction team has 40 plus years of collective experience in the Middle Tennessee area with a niche in investments too small for institutional investors yet too large for real estate developers to easily source capital. Our primary focus is on value creation with managed risk. Our strategy is to identify and secure sound investment opportunities including joint venture collaborations; provide capital in conjunction with our investment partners as well as real estate, construction, and financial expertise; secure senior debt and equity as appropriate; and provide active asset management and exit strategies for the investment group.

Principals

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Craig Freiberg

  • Commercial and multifamily developer and investor with 11 years of experience with a primary concentration in the middle and eastern Tennessee markets.

  • Extensive experience in site procurement for multifamily, retail, office, and commercial projects with a keen eye for projects in the pathway of progress.

  • While an expert in all facets of the development process, he concentrates on investor relations, deal structure, capital markets, zoning approvals, and the local political arena.

  • Experienced project manager that works with key stakeholders to ensure operational efficiency.

  • Undergraduate Education: The University of North Carolina at Chapel Hill Graduate degrees obtained from Yale University, Northwestern University, and East Carolina University.

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Eric Baurle

  • Commercial real estate developer/investor with over 13 years experience primarily in the middle and east TN markets.

  • Current and past projects include ground up development and rehab of over 500,000 sqft of office, retail, industrial and residential asset classes.

  • Strong relationships with brokers, lenders, investors, engineers and architects working collaboratively with team members from acquisition though pre-development to project completion and exit scenarios/planning.

  • Responsibilities include ongoing deal flow analysis to identify targets, creating investor and development pro-formas, securing senior debt, sourcing private capital and working closely with team members from start to finish.

  • Education: degrees from The University of Tennessee and Yale University.

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Tony Harris

  • 28 years of construction project management experience.

  • Personally built/developed over $265M in projects.

  • Built, owned, operated and sold general contracting business managing $30 million to $55 million annual volume for 8.5 years.

  • Established multi-family division completing over 1,800 units in middle TN.

  • Proven safety program that prevented any citations or accidents during tenure.

  • Built team atmosphere creating a design-assist structure providing a strong repeat business clientele.

  • Development expertise in visioning, acquisitions, land planning, entitlement processing, community outreach and government approval.

  • Hands-on experience includes over 200+ projects ranging from multifamily residential to commercial-medical, office, retail; hospitality; and industrial. 

  • Completed development projects totaling over $70 Million with $40 Million in developments in progress.

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